Small Town Paralegal

(519) 801-6535

Hayley Bettles is the proud owner of Small Town Paralegal. She is a paralegal serving primarily Huron and Perth County. Mitchell, Ontario is the home to her practice's main office. Stratford and Goderich are the closest local courthouses to her customers. That being said, she is not limited in a geographical sense; she can service the whole province of Ontario. “I’m lucky” she said, “that I can do 99% of my business virtually.” Small Town Paralegal was established in June of 2020. Hayley is one of the very few paralegals in the area. While being a new mom, creating and learning, her new business in the middle of the COVID-19 pandemic wasn’t easy. One of the difficulties Hayley endured was not being able to attend a courthouse in person. Typically, when a paralegal is learning, they get the opportunity to view other proceedings to practise their own abilities. This wasn't the case for Hayley when she had a question that would normally be answered by peers in her field. This unusual circumstance is why Small Town Paralegal is completely top notch digitally and virtually. With meeting her clients, having documents signed, verifications and other proceedings done electronically. It has set Hayley up to deal with the new digital forms of running a business right away. “I didn't have to change anything…I bought software that was already adaptable.” Now her business may be ahead of the curve online. The pricing for Small Town Paralegal services has “better pricing” says Hayley. “We're virtual, we don't have a physical office. So, because of that, we don't have the added cost of rental space, electricity, internet, all that stuff…So we can give you the same great service for less…Which saves the client money, but also makes it more cost effective for us to run our business.” The internet and Google especially have played a huge part in the customer acquisition for Small Town Paralegal. “Most of my clients come from there. I do have some referrals. I'd say probably like a quarter of them are referrals from someone else. But Google, Facebook, not so much Instagram.” Currently her business is sitting at a 5 Star rating on Google maps reviews. Hayley plans on keeping it there for years to come. In the future she has plans to expand her business. “I want to be able to take on more clients. I would actually like to hire another paralegal…I would like to hire someone in the next year or so and have them join Small Town Paralegal and maybe do different areas of law” With her business only running at a part time capacity, Hayley plans to expand into other areas of law the Small Town Paralegal currently doesn’t service. During this time, Hayley plans to continue building up the reputation of her brand, Small Town Paralegal. As well as educating the public about different areas of law on her social media platforms. Then she will be able to service more of the community in a broader area of law practice.